Pepe Aguilar is a Mexican-American singer born in 1968 during his parents’ tour, who has sold over 12 million albums and earned six Grammy Awards and four Latin Grammys, solidifying his status as a leading Mexican artist. He played his first concert at the age of three at Madison Square Garden and transformed into a household name across Mexico and Latin America with his 1998 album “Por Mujeres Como Tú”.
From Madison Square Garden to Musical Legend
José Antonio Aguilar Jiménez was born on August 7, 1968, in San Antonio, Texas, while his legendary parents, Antonio Aguilar and Flor Silvestre, were on tour. His birthplace was circumstantial—he was raised in Zacatecas, Mexico, where mariachi music and charro culture ran through his veins.
At three years old, he performed his first concert at Madison Square Garden in New York City, joining his father, Antoni,o stage. That performance planted the seeds for a career that would span over three decades.
His father, Antonio, sold over 25 million records and pioneered bringing charro and mariachi culture to international audiences. His mother, Flor Silvestre, was a leading lady in the golden era of Mexican cinema. Growing up in this environment meant Pepe was practically born with music in his blood, destined to become a celebrated Mexican artist.
The Rock Star Who Chose Ranchera
As a teenager, Aguilar was a rock music fan who formed a band called “Equs,” with Pink Floyd and The Who among his biggest influences, before fully embracing his roots in Latin music. The band didn’t last long, but that rock foundation would later influence his unique approach to traditional Mexican music.
He eventually turned back to Mexican Regional music, mixing traditional style with modern pop influences and becoming a strong identity in the Latin scene. That blend of rock sensibility with mariachi tradition became his signature sound.
He began his solo career in 1989 with “Pepe Aguilar Con Tambora”. His 1992 mariachi album “Recuérdame Bonito,” produced by Joan Sebastian, introduced him to audiences across multiple countries.
The Album That Changed Everything
After legal disputes with his record label delayed releases, he dropped “Por Mujeres Como Tú” in July 1998, which transformed him into a household name in Mexico and Latin America. The album spent 52 weeks on the Billboard chart and sold two million copies worldwide.
His 1999 album “Por El Amor De Siempre” featured reimagined songs from 1970s singers like Camilo Sesto and José José, bringing classical Latin music hits to a new generation. This was the album that solidified his career, selling millions of copies by October 1999.
His 1999 release “Por Una Mujer Bonita” earned his first Grammy in the category of Best Regional Mexican Album. That first Grammy opened doors that would never close.
Building an Independent Empire
In 2003, he created his first work with his own recording studio, “Equinoccio Records”. Going independent meant more control, more work, and ultimately more creative freedom.
He released “Con Orgullo Por Herencia” in 2003 as a tribute to his parents, Antonio Aguilar and Flor Silvestre. His 2005 album “Historias De Mi Tierra” paid tribute to El Corrido and earned him another Latin Grammy for Best Ranchero Album and an American Grammy for Best Mexican American Album.
In 2009, he warned fans not to buy albums from the company Musart, as they were unauthorized copies that didn’t benefit him financially. That bold move showed his commitment to artistic integrity over easy profit.
He runs his own record label, Equinoccio Records, and operates a studio with cutting-edge technology in Latin America, contributing to the evolution of Latin music. His business acumen matched his musical talent, allowing him to thrive in the competitive landscape of Latin music.
The Hollywood Walk of Fame and Beyond
Aguilar received the 2,474th star on the Hollywood Walk of Fame on July 26, 2012, located at 7060 Hollywood Blvd., placed next to his father’s star, a fellow Mexican in the music industry. That symbolic placement honored the Aguilar dynasty’s contributions to music.
He has won six Grammy Awards and three Latin Grammy Awards, thirteen Lo Nuestro Awards, including the Excellence Award, along with several Latin Billboard awards. Fifteen of his recordings reached the top of the Billboard charts.
Passing the Torch to the Next Generation
He has four children, with Leonardo Aguilar and Ángela Aguilar both pursuing singing careers in the Latin music scene. Leonardo was born in 1999 and has released albums like “Nueva Tradición” with his sister and “Gallo Fino” produced by his father. Ángela was born in 2003 in Los Angeles during a tour.
Ángela gained recognition after performing “La Llorona” at the 19th Annual Latin Grammy Awards in 2018. Her debut album, “Primero Soy Mexicana,” was nominated for a Grammy Award for Best Regional Mexican Music Album.
Pepe teaches his children about music as a profession, not a hobby, emphasizing that real artists don’t have a choice—they’ll be artists for life, just like his father onstage at Madison Square Garden.
The Jaripeo Tour Phenomenon
The “Jaripeo Sin Fronteras” tour evolved into “Jaripeo Hasta Los Huesos Tour 2024,” a 20-city tour featuring new production and themes paying tribute to Mexico’s Day of the Dead. The tour kicked off on March 29 and 30 at Honda Center in Anaheim, California, and was promoted by Live Nation.
The tour features horses, charros, theatrics inspired by Aztec gods, and performances by Pepe, Ángela, Leonardo, and his brother, Antonio Jr. His 2022 run grossed $18.5 million and ranked No. 101 on Pollstar’s Top 200 Year-End Worldwide Tours.
Business Ventures Beyond Music
In 2009, he launched his fashion line “Pepe Aguilar Línea de Calzado,” debuting footwear for men and women. He launched his “Pepe Aguilar Signature Collection” through the WSS Warehouse Shoe Sale retailer in the United States.
His eco-friendly agricultural project aims to strengthen organic crop production in Zacatecas communities using traditional practices and technology.
Net Worth and Financial Success
His net worth is estimated between $10 million and $20 million. He became the first singer of Mexican descent to perform at the Hollywood Bowl in California in 2002 and the first to sing at the Kodak Theater.
Revenue streams include album sales, concert tours, merchandise, television appearances, and business ventures. His independent status means he retains more control and profits from his work.
Cultural Impact and Legacy
For over three decades, Aguilar has proudly represented the traditions and culture of música mexicana, making his biggest impact in mariachi music. His ability to honor tradition while pushing boundaries has made him a bridge between generations.
He doesn’t believe in borders, viewing all human beings as fundamentally the same regardless of color, beliefs, or location. That philosophy drives his “Sin Fronteras” (Without Borders) concept.
His paternal grandmother was a talented singer who may be responsible for starting the family tradition. His parents would play their instruments by the river in Zacatecas. That humble beginning contrasts sharply with the global empire he’s built.
FAQs
What is Pepe Aguilar’s most successful album?
“Por Mujeres Como Tú” (1998) spent 52 weeks on Billboard charts, selling two million copies and transforming him into a household name.
How many Grammy Awards has Pepe Aguilar won?
He has won six Grammy Awards and three Latin Grammy Awards throughout his career.
Are Pepe Aguilar’s children musicians?
Yes, his children, Leonardo Aguilar and Ángela Aguilar, are both professional singers.
When did Pepe Aguilar get his Hollywood Walk of Fame star?
He received his star on July 26, 2012, placed next to his father, Antonio Aguilar’s star at 7060 Hollywood Blvd.
What makes Pepe Aguilar’s music unique?
He blends traditional Mexican Regional music with modern pop influences and rock sensibilities, creating a distinctive sound that bridges generations.
How much is Pepe Aguilar worth?
His net worth is estimated between $10 million and $20 million from music sales, tours, and business ventures, showcasing his success as a prominent Mexican artist.
Subscribe to KeyJournal for in-depth coverage, exclusive insights, and professionally curated features on influential artists like Pepe Aguilar.

